Episode 36
How to Make $5K+ Months Online as a Busy Parent (Without Quitting Your Day Job)
This episode covers the transition from corporate burnout to building a virtual assistant business that generates $5K+ months, featuring Sasha Eburn, a former hospitality executive who built a coaching business after 25 years in hotels. Service business owners will learn how Sasha structured her business to prioritize flexibility, scaled from solo VA work to coaching, and designed her income around parenting without sacrificing revenue.
In this episode:
- How Sasha went from job loss during COVID to booking her first virtual assistant clients within weeks, then scaling to earn more in three days than she did in five as a hospitality executive
- Why she waited six months after learning about the VA model before taking action, and what finally pushed her to start
- The decision to pivot from doing VA work to coaching other women four months into her business, and how she structured that transition
- Managing the stress of corporate schedules as a parent, including $20-per-minute late pickup fees at Australian childcare and being denied time off
- How she now designs her business for flexibility, choosing her hours and rates, and taking time off without asking permission
- The mindset shift from "this is just life" to taking full accountability for changing your circumstances and income structure
Who this is for: Service business owners, especially parents, who are building or considering a business that trades expertise for income and want to see how someone structured flexibility and scale from day one.
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